Take the Gold

“Within every obstacle is an opportunity to improve our condition.” – Ryan Holiday

New Year’s Eve 2020 was like that frat party in college where the kegs kicked and the police showed up at the same time.

Everyone wanted out.

And we dashed to the exits at midnight full speed.

Good riddance. 

2020 did an amazing job smashing most of our plans. 

But we survived.

Now it’s time to turn the page.

Before we drag 2020 out to the curb with our dead Christmas tree, we need to do one thing. 

TAKE THE GOLD with us.

There’s a saying from Ben Franklin, who was no stranger to challenging years, “The things which hurt, instruct.”

2020 was a fantastic teacher.

It did an incredible job of showing us our weaknesses. 

It tested our mental and physical health.

Punched our daily routines in the throat.

And tried it’s best to cross collar choke our businesses. 

It forced us to evolve or become irrelevant.

But OBSTACLES also have a positive side.    

They not only obstruct, they instruct.

Obstacles show us what we need to change

In The Obstacle Is the Way, Ryan Holiday writes that obstacles can teach us a better way.

“What impedes us can also empower us.”

When we are forced to find new ways of doing things, progress is not far behind.

Here are 3 GOLD NUGGETS I am bringing into the new year:

LESS COMMITMENTS

We stopped trying to be everywhere.

2020 crushed our superficial relationships.

Which is NOT a bad thing.

No driving an hour each way to that party you did not want to attend on a beautiful Saturday afternoon.

There was less work travel because we found out that not all meetings need to be live. 

We got to hang out and spend quality time with our number one customer – our family.

We did less and learned to do it better. 

THE GREAT OUTDOORS

Fire pits on a Friday night with your friends.

Long hikes with your family on Christmas Day.

Outdoor bike rides in December.

These are no longer just for people in the OC. 

You may need to dress in 6 layers for the Philly winter, but 2020 showed us that the great outdoors is the gym that never closes and never charges a monthly fee.

BUY TIME BACK  

Time is our most precious asset.

No one ever has enough of it. 

2020 taught us that we can delegate out time drains like market trips and Costco runs.   

I never realized how much time was wasted going food shopping. 

Now the market gets dropped off at your doorstep with a few taps of your phone. 

If we save just an hour per week NOT going to the market, that’s over 2 full days you just bought back to do whatever you please in 2021.

Word.

Years like 2020 show us what we need to change.

They show us a better way. 

The new year is in front of us.

Time to turn the page.

Just TAKE THE GOLD with you.

#TakeTheGold

Wish you an amazing 2021!

Joe Ciccarone

www.SalesVibe.Blog

Leaving 2019 Inspired

“Here’s to those who inspire us and don’t even know it.” – Anonymous

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Below are the BOOKS and IDEAS that inspired me in 2019:

BOOKS

Here are my favorite books for 2019.

Each of these helped me see the world in a better way.

Stillness is the Key (by Ryan Holliday) Is it possible to be poised, calm and focused even on our most hectic days?  Ryan Holiday shows us how.  Holiday distills 2+ years of research on ancient philosophy and modern neuroscience to deliver a playbook on how to live a more meaningful life.  My favorite book of 2019. 

Digital Minimalism (by Cal Newport) The average person spends over 2 hours a day staring at their phones.  That’s over 30 days each year.  That’s crazy.  Cal Newport shows how to control our technology, so it doesn’t control us. (Favorite idea:  Remove all social media apps from your phone.) 

Wise Guy: Lessons from a Life (by Guy Kawasaki) Guy Kawasaki was Apple’s chief evangelist under Steve Jobs.  He is a legend in Silicon Valley and one of its ultimate consigliere’s . Kawasaki shares a series of personal stories on family, career, and how to live a meaningful life.  So good.  Get the audible version.

Leadership in War (by Andrew Roberts) Winston Churchill said that if someone wanted to understand politics and leadership they needed to “Study history. Study history. Study history”.  Andrew Roberts proves Churchill’s point in one of the best leadership books I have ever read.  The good (Churchill, Napoleon, & Margaret Thatcher) and the bad (Hitler & Stalin) are on full display.  (PS – Napoleon was one of the OG ballers.)

The Art of Simple Living (by Shunmyo Masuno). Page a day books were one of the new genres I really dove into in 2019.  This one was my favorite daily reader.  Masuno, a practicing Zen Monk, gives 1 idea each day on how to live a more focused, joyful life.  

Sea Stories:  My Life in Special Operations (by Admiral William McRaven) William McRaven wrote a memoir that reads like a Brad Thor novel.  McRaven was part of some of the most famous US military operations of the past decades:  capturing Saddam Hussein, rescuing Captain Richard Phillips, and the special forces mission that killed Osama bin Laden. Get the audible version that is read by McRaven.  

Outer Order, Inner Calm: Declutter and Organize to Make More Room for Happiness (by Gretchen Rubin)  Clutter is everywhere.  Rubin shows why getting rid of things we don’t use, need, or love, frees up our minds (and closest) for what we truly value.

Gridiron Genius (By Michael Lombardi) Lombardi had the unbelievable good fortune to be mentored by 3 NFL legends: Bill Walsh, Al Davis, & Bill Belichick.  That’s 12 Super Bowl rings of knowledge showing you the ropes.  This is a fascinating look into what separates good teams from great ones and champions from dynasties.  (PS – Fly Eagles Fly).

Podcast

The Tim Ferriss Show | Jim Collins — A Rare Interview.  Forbes calls Jim Collins “one of the 100 Greatest Living Business Minds”. Collins’ books have sold more than 10 million copies.  This podcast is master class on how to build and lead an organization.

YouTube Clip

Warren Buffett, Bill Gates on the Charlie Rose Show.  Maybe the most knowledge ever dropped in 90 seconds on YouTube. Buffett and Gates tell us why we have to guard our most precious resource – time.

Happy holidays.

Thank you for reading my blog.

Wish you a massive success in the new decade!

#InspireSomeone

– Joe Ciccarone

http://www.SalesVibe.Net

 

 

The Best Investment

“The most important investment you can make is in yourself.”― Warren Buffett

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Be Bullish

INVESTING means different things to different people.

For some, it means the stock market.

For others, its real estate.

There is one INVESTMENT that gets overlooked.

This investment generates the highest RETURNS and has the least amount of RISK:

  • YOU

When I started in SALES I knew I had to level up or I wasn’t going to last long.

So I started attending SALES seminars.

The first one I attended was a game changer.

The conference had amazing speakers:

It was awesome.

But an author named Brian Tracy was the one who changed my MINDSET.

Tracy told the group that the THE BEST INVESTMENT a person could make is in THEMSELVES.

He challenged the audience to invest a portion of their annual income on their continuing education & personal development.

Tracy said INVESTING IN YOURSELF would return exponentially more than any stock or real estate holding ever could.

The 20 something version of me was SOLD. 

It’s a PHILOSOPHY I live by to this day.

HOW TO MAKE YOUR BEST INVESTMENT: 

INVEST IN YOUR CAREER

Jim Rohn said, “Income seldom exceeds personal development.”

In every field there are THOUGHT LEADERS. 

There were REMARKABLE people that came before us.

They established best practices.

Our goal is to make original mistakes, not the same ones they did:

This INVESTMENT alone will separate you from the masses.

INVEST IN YOUR HEALTH

Thomas Sowell wrote, “There are no decisions, only trade offs.”

One thing we don’t want to trade for anything is our HEALTH.

No amount of money or recognition is worth it.

We have to INVEST a portion of each day to:

  • Exercise.
  • Healthy Eating.
  • Good Sleep.

We all have the same amount of time.

We just have to decide that being HEALTHY is a PRIORITY.

INVEST IN A HOBBY

Nothing centers us and clears our mind like a fulfilling hobby.

For me, its Brazilian Jiu Jitsu.

BJJ delivers an unbelievable workout.

It keeps me humble and focused.

Jiu Jitsu has introduced me to an amazing group of people.

It even gave me a new ACL.

Like Robert Arnott said, “Investing in what is comfortable is rarely profitable.”

Find a hobby you love.

It will pay lifetime DIVIDENDS.

INVEST IN RELATIONSHIPS

With the exception of just one person, the entire world is about everyone else.

Make it a priority to invest the TIME and ENERGY into the special people in your life.

BE BULLISH

There are times when we need to HEDGE our bets.

Investing in yourself is NOT one of them.

Time to go all in…

#InvestInYou

-Joe Ciccarone

http://www.SalesVibe.net

 

The Master Skill

“If something is not a “Hell YEAH!”, then it’s a “No!” ― James Altucher

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Warren Buffett is worth $78 Billion.

The “Oracle of Omaha” is the 2nd richest person in the world.

Buffett was interviewed by SUCCESS magazine.

When old Warren speaks, it’s probably not a bad idea to lower the volume on House of Cards and take a listen.

The interviewer asked:

What is the #1 Key to your success?”

Without hesitation, Buffett answered:

“For every 100 great opportunities that are brought to me, I say no 99 times.” 

Buffett concluded:

“The difference between successful people and really successful people is that really successful people say “No” to almost everything.” 

“NO” GIVES YOU OPPORTUNITY

We make a decision to START a NEW GOAL.  

As soon as we make a little progress, life tests our commitment.

The universe will try to take that time back.

We will be:

  • Invited to an event we don’t want to attend.
  • Asked to take on a forgettable project at work.
  • Picked to be on a group that meets way too much.

Saying “Yes” to the wrong things causes us to DRIFT. 

Lucky for us there is a WAY OUT .

Say “No”.

“NO” IS POWERFUL

“No” may be the most POWERFUL word in the English language.

Darren Hardy wrote, “Saying ‘No’ is the master skill of success.”

Saying “No”:

  • Puts us in back in charge.
  • Buys back our time.
  • Creates space to work on what’s important.

“NO” IS HARD

I have struggled saying “No” my entire life.

When I tell someone “No”, I feel like I am letting them down.

I’ve come to realize when I don’t say “NO” to distractions, I’m just letting myself down.

To accomplish anything REMARKABLE, we have to disappoint some people.

“NO” STARTS WITH GRATITUDE

Saying “No” requires TACT. 

I’ve found saying “Thank you” in front of “No” has real value:

“Thank you for your offer, but I can’t make it.”

Saying “Thank You” shows GRATITUDE.  

It’s also easier on the other person’s EGO.

“NO” NEEDS TIME

Another “No” tactic that works is asking for time to think about.

“Thank you for your offer:

  • “…I just can’t commit to that right now.”

  • “…can I look at my schedule and get back to you?”

  • “…I can’t make it, but if something changes I’ll let you know.”

“NO” CREATES SIMPLICITY

Saying “No” declutters our schedules.

“No” simplifies our lives.

We create more time to work on the things that matter.

Josh Billings wrote, “Half of the troubles of this life can be traced to saying “Yes” too quickly and not saying ‘No’ soon enough.”

Take a HOT TIP from the world’s greatest investor…

#JustSayNo  

-Joe Ciccarone

http://www.SalesVibe.net

 

Plus, Minus, Equal

“To become great, you need someone better you can learn from, someone lessor you can teach, & someone equal that can challenge you.” – Ken Shamrock, UFC Legend

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Ken Shamrock is a dangerous person.

Shamrock is a legend in the Mixed Martial Arts community.

He is a 4x World Champion and  UFC Hall of Famer.

What can Ken Shamrock teach us about sales and personal growth?

Everything.

Shamrock is now a renowned trainer for young MMA fighters.

He developed a training strategy that is studied by business leaders and best selling authors.

It’s called:  Plus, Minus, Equal.

Let’s double leg in to take a look…

PLUS

Everyone needs a coach.

We need someone in our life who has more experience than we do.

It’s human nature to revert back to the mean.

You need someone you can go to when you’re in a slump.

You need someone to tell you the hard truth you don’t want to hear.

Consider this:

  • Tiger Woods has a swing coach.
  • Mike Trout has a hitting instructor.
  • Robert De Niro has an acting coach.

Even Warren Buffett has Charlie Munger to run deals by.

It doesn’t matter if you have won 4 Masters, 2 American league MVP’s, 2 Academy Awards, or have a net worth of $74.6 Billion.

You need a mentor.

MINUS

Everyone needs someone to teach.

When you teach something, you are forced to understand it better.

The teacher benefits as much as the student.

I was a blue belt in Brazilian Jiu Jitsu for 7 years.

People earn their law degree faster.

I had incredible instructors.

I had a peer group who enjoyed smashing me into the mat.

But 1 thing was missing.

I was not teaching anyone.

Then I was asked to teach a weekly basic’s class.

An amazing thing happened…

The more I taught, the more refined my own skills became.

That faded blue belt is now draped around my college diploma in my home office.

Find someone to mentor.

EQUAL

We all need a peer group that pushes and challenges us to be our best.

Tony Robbins said in a podcast that there are 2 rules people need to follow to live an extraordinary life.

Rule #2 is:

  • “Surround yourself with quality individuals.  You become who you hang out with.”

Rule #1?

Sorry, that’s a topic for a future Vibe.

The Plus Minus Equals concept works so well because it gives us continuous feedback from every angle.

When we play in all 3 spaces, we get exponential benefits.

Plus Minus Equals changes our mindset.

Too often we get caught up in singular titles:

  • “I’m the director.”
  • “I’m just a sales rep.”
  • “I’m the new guy.”

No more.

Everyone teaches.

Everyone learns.

Everyone trains.

Your CHALLENGE is to find an area in your life where you can dive into all 3 roles.

Mouthpiece not included.

#PlusMinusEqual

-Joe Ciccarone

http://www.SalesVibe.net

 

 

Prioritize & Execute

“Make a list of everything you need to do.  Figure out your highest value activity.  Throw the rest of the list away.” – Warren Buffett

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Life gets hectic.

The urgent gets in the way of the important.

We miss opportunities to do our best work.

Daily fires burn up our chances to create an impact.

It’s time to push back.

It’s time to punch our TO DO list in the face.

How?

PRIORITIZE & EXECUTE.

Average sales people check off items on their TO DO list.

This gives them a false sense of accomplishment.

Elite sales performers:

  • Allocate their time to their highest VALUE activities.
  • Create IMPACT by focusing on what matters.
  • IGNORE distractions.

Most people have life happen to them.

It’s time to start happening to life.

Last week’s Vibe discussed the value of putting everything on paper.

This week we turn our TO DO list into a strategic game plan.

“Prioritize and Execute” is a core principle in Jocko Willink’s book “Extreme Ownership:  How US Navy SEALS Lead & Win“.

It goes like this…

You have to be RUTHLESS to the things that don’t matter.

You have to learn to DISAPPOINT the right people.

How to Prioritize & Execute:

  1. Write out your TO DO List
  2. Prioritize your list in order of importance.
  3. Create 2 lists:
    1. Your Top 3 TO DO items becomes List #1
    2. Anything on your list from #4 down becomes List #2
  4. Title List #1: Game Plan
  5. Title List #2: Do NOT DO List

You just decided where you’re going to focus your TIME & ENERGY. 

You also just decided who you’re going to disappoint.

Never fun, but necessary.

Focus and attack #1 on your GAME PLAN list.

Be relentless.

Decline, delegate, or delete everything on your Do NOT DO List.

This is simple, but not easy.

It takes courage to say “No”.

But hold the line.

You will be trading a few uncomfortable conversations for long term impact.

We dive head first into AVERAGE when we try to be all things to everyone.

You’re not here to be AVERAGE.

Someone is counting on you to be REMARKABLE.

Go…

-Joe Ciccarone

http://www.SalesVobe.Net