To Be or Not To Be?

“Remember your ‘To Do’ list but don’t forget your ‘To Be’ List.” – Richard Branson

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Monday Fun-Day…

Another week gets rolling.

Some of our “TO DO” lists are longer than a Springsteen concert setlist.

Before we sprint out the door, take a minute to think…

What’s missing?

Maybe we need to focus less on what we want ‘TO DO’ and more on who we need to BE.

Here are 12 things that may BE missing from your “TO DO” list:

430 years ago William Shakespeare asked, “To be or not to be?”

It’s an amazing quote.

It’s also a great philosophy to live your life.

#ToBeOrNotToBe

-Joe Ciccarone

http://www.SalesVibe.Net

(Big Thank You to Seth Godin for the inspiration!)

 

Walking Backwards

“Stop focusing on what you need to do.  Focus on who you need to become.” – Darren Hardy

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This week’s Vibe continues with the series on The 7 Habits of Highly Successful People.

Habit #2:  Begin With The End In Mind

The end of my accounting career was a REMARKABLE teacher.

The CEO of my company brought in a high powered consultant to help fix a slew of problems.

This consultant was at the top of his game.

He was an Ivy League professor, political consultant, and a talking head on CNN.

After watching me struggle close out a project, he pulled me aside.

Consultant:  “What are you doing?”

Me:  “Umm, trying to finish this.”

Consultant:  “What does the finished product look like?”

Me: “I don’t know.”

Consultant:  “Then you’ll never get there.”

Consultant:  “Decide what you want to accomplish.  Work backwards from there.”

My 24 year old mind was blown.

Two questions each of us need to answer:

  • What do I want to accomplish?
  • Who do I want to become?

Your answers are an amazing filter to run decisions through.

You know what to work on.

You know what to ignore.

Crossing off insignificant items on a To Do list may trick your brain, but won’t fool your legacy.

Say your career answer is: “Be the #1 salesperson in my company.”

Work backwards:

  • How would the #1 person PREPARE?
  • What QUESTIONS would that person ask?
  • How would that person respond to ADVERSITY?
  • What type of MENTOR would they be to their colleagues?

BEGIN WITH THE END IN MIND.

Know who you want to become.

Go…

-Joe Ciccarone

Next Week:  Habit 3 – Put First Things First

Prioritize & Execute

“Make a list of everything you need to do.  Figure out your highest value activity.  Throw the rest of the list away.” – Warren Buffett

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Life gets hectic.

The urgent gets in the way of the important.

We miss opportunities to do our best work.

Daily fires burn up our chances to create an impact.

It’s time to push back.

It’s time to punch our TO DO list in the face.

How?

PRIORITIZE & EXECUTE.

Average sales people check off items on their TO DO list.

This gives them a false sense of accomplishment.

Elite sales performers:

  • Allocate their time to their highest VALUE activities.
  • Create IMPACT by focusing on what matters.
  • IGNORE distractions.

Most people have life happen to them.

It’s time to start happening to life.

Last week’s Vibe discussed the value of putting everything on paper.

This week we turn our TO DO list into a strategic game plan.

“Prioritize and Execute” is a core principle in Jocko Willink’s book “Extreme Ownership:  How US Navy SEALS Lead & Win“.

It goes like this…

You have to be RUTHLESS to the things that don’t matter.

You have to learn to DISAPPOINT the right people.

How to Prioritize & Execute:

  1. Write out your TO DO List
  2. Prioritize your list in order of importance.
  3. Create 2 lists:
    1. Your Top 3 TO DO items becomes List #1
    2. Anything on your list from #4 down becomes List #2
  4. Title List #1: Game Plan
  5. Title List #2: Do NOT DO List

You just decided where you’re going to focus your TIME & ENERGY. 

You also just decided who you’re going to disappoint.

Never fun, but necessary.

Focus and attack #1 on your GAME PLAN list.

Be relentless.

Decline, delegate, or delete everything on your Do NOT DO List.

This is simple, but not easy.

It takes courage to say “No”.

But hold the line.

You will be trading a few uncomfortable conversations for long term impact.

We dive head first into AVERAGE when we try to be all things to everyone.

You’re not here to be AVERAGE.

Someone is counting on you to be REMARKABLE.

Go…

-Joe Ciccarone

http://www.SalesVobe.Net

 

Drain Your Brain

“I couldn’t sleep at all last night.” – Bobby Darrin, Tossin’and Turnin

Life gets unbalanced.

Things come at us from all directions.

Our mind wanders.

ANXIETY creeps in.

It gets difficult to stay in the PRESENT MOMENT.

Time to FIGHT back.

It’s time to kick anxiety to the curb.

Elite performers teach themselves how to tame chaos.

One of the best tactics I’ve learned to work through this is called, “Drain Your Brain.”

Jeffrey Gitomer writes about this in the “Little Gold Book of Yes! Attitude.”

This idea is simple, but highly effective.

When life gets HECTIC:

  1. Grab a writing tablet
  2. Write EVERYTHING down on paper you need to do.

EVERYTHING.

From the $1,000,000 sales proposal you need to create to picking up your dry cleaning.

Don’t stop until:

  • Everything is on paper.
  • Your mind can’t think of anything else that needs to be done.

What does this do?

There is a therapeutic effect to getting your thoughts out of your mind and on to paper.

Your mind is now free to focus on SOLUTIONS rather than carry the weight of your to do list around.

This tactic literally clears up space in your brain that allows your PROBLEM SOLVING ability to kick in.

Your mind is freed.

CREATIVITY flows.

Ideas pop into your head.

There is a quote that fits perfectly here, “The most tiring project is the one we never get to.”

So true.

Why?

Because our minds drag unfinished tasks around like a 50 pound backpack.

No more!

Empty your mental backpack.

Drain your brain.

Free your mind.

Free your life.

#MindsetIsEveything

-Joe Ciccarone

NEXT WEEK:  Prioritize & Execute.  How to turn your to-do list into a strategic game plan.