Seinfeld’s “Art of War”

“If you break the human struggle down to one word it is “Confront”. – Jerry Seinfeld

Jerry Seinfeld was a guest on The Tim Ferris Show.  

I tuned in to laugh.

What I heard sounded more like Sun Tzu discussing “The Art of War”.

Seinfeld spoke with the intensity and directness of someone who served on special force’s missions not the comedy stage.

Tim Ferris, who has an amazing ability of getting guests to reveal their daily habits and routines, got Seinfeld to open up about how he produces such legendary material.     

The following strategies are what Seinfeld used to stay relevant in Hollywood for 30+ years and create his nearly $1 billion dollar net worth.

Here are 3.5 strategies from Seinfeld’s “Art of War”:

1) Daily Reps

Seinfeld’s career is based on ONE THING.

Writing.    

His TV show and stand-up routines were created from his daily writing sessions.

Just one problem.

Seinfeld does not like to write.

How does he handle this? 

His secret is putting in DAILY REPS. 

Seinfeld picks a SET TIME and a DURATION each day.

Sometimes his writing session lasts sixty minutes.

If the day is busy, maybe it’s only thirty. 

But the key is that he shows up each day for a set amount of time.   

Seinfeld said, You have to learn to show up every day and do the work or you will die in the ecosystem you were trying to live in. If you do not show up every day, you will not survive.”

What’s your ONE THING?

Figure that out.

Then put in your DAILY REPS.

2) Hit the Weights

Seinfeld believes WEIGHT TRAINING & MEDITATION can solve almost any problem.

Our bodies need a daily physical stressor.

Our minds need a daily cleansing.

Seinfeld told Ferris, “You have to bend the aging process and slow down the natural decay with physical exercise…If you look at anyone who succeeds at a high-level in any field, one of the constants in all of their stories is weight training and physical activity.”

Seinfeld told Ferris that he believes most people’s bodies get a free ride to about age 43, “Then God moves on and gives all the gifts to the 18 to 40 crowd.”

Seinfeld said, “No one is going to ask you to leave, but no one is giving you anything else, you have to create it yourself.”

How do you feel physically?

If you’re not already doing so, it may be time to find a weight training program that works for you.

Time to bend the curve back in our favor.

3) Know When to Pivot

A professional knows when it’s time to pivot.

Seinfeld said, “Each project is like a cyclone.  The storm forms, gathers energy, rages full throttle, then slowly dies out.”

Seinfeld’s revealed his main influence to end his TV show at the nine-year mark was The Beatles. 

The Beatles were together for nine years.    

Seinfeld says he could have kept his show going but believed the “cyclone was fading”. 

Sometimes our best move is to move on. 

3.5) Ethics and Boldness

Ferris asked Seinfeld what he hopes to pass on to his three kids?

Seinfeld answered, “ETHICS and BOLDNESS”.

Boom.

A parenting course in two words.

Teach your kids to do the right thing.

Teach them to have the BOLDNESS to take on scary projects where they might fail.   

That’s where the magic is hiding. 

When we look back over the past year, it’s easy to feel that life is designed to make us quit.

Some days feel like a street fight. 

Others like a beautiful masterpiece.

We need a plan that works for each.

#TheArtOfWar

Joe Ciccarone

www.SalesVibe.Blog

The Best of 2018

“Here’s to those who inspire us and don’t even know it.” – Anonymous

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Here are 3 of the BEST BOOKS I discovered this year.

A great book changes the way you THINK.

A great book makes you SEE the world differently.

A great book changes how you APPROACH life.

These 3 are that type of book.

As a BONUS, I also included my favorite PODCAST episode of 2018.

Conspiracy: Peter Thiel, Hulk Hogan, Gawker, and the Anatomy of Intrigue (by Ryan Holiday) 

Holiday is my favorite author.  His latest book “Conspiracy” is a modern-day combination of Machiavelli’s “The Prince” and Sun Tzu’s “The Art of War”.  I knew little about Peter Thiel.  I’ve not thought of Hulk Hogan since high school.  I never heard of Gawker.  No matter.  This is an amazing book about strategy, the danger of hubris, ego, and human nature.  Two of Holiday’s other books, The Obstacle is the Way and The Daily Stoic, are the books I gift most to others.

The Captain Class: A New Theory of Leadership (by Sam Walker) 

Hands down the best leadership book of 2018.  Walker goes on a search to find – What makes a team elite?  How does a great team become a dynasty?  It’s NOT how much they spend.  It’s not their “system”.  It’s not even their star players.  It’s whether or not they have great CAPTAINS. The Captain may not be the most talented or well know, but they are the glue that holds the team together.  The captain’s GRIT, TENACITY, and CHARACTER determine how far their team can go.  Amazing stories.

Leadership In Turbulent Times (by Dorris Kearns Goodwin)

Goodwin explores the decisions that shaped lives and times of four of the greatest US Presidents – Lincoln, FDR, Theodore Roosevelt, and Lyndon Johnson.  Kearns shows how good leaders became great leaders by rising to the occasion of unbelievably difficult circumstances.  This is one of those massive books that you are bummed when you hit the last page.

Bonus:  Best Podcast Episode of 2018

The Tim Ferris Show:  Coach George Raveling — A Legend on Sports, Business, and The Game of Life (#332) 

Raveling is a pioneer in civil rights, business, and coaching.  If a university ever offered an MBA in Life, this podcast would be on the syllabus.  Do yourself a favor and download this episode.  It’s a master class on how to live an incredible life.

Hope you enjoy.

Wish you a REMARKABLE 2019!

#TheBestOf2018

-Joe Ciccarone

 

It’s Your Turn

“Opportunities multiply as they are seized.” — Sun Tzu

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The jiu jitsu mat resembled a blue slip & slide.

It was 95 degrees outside, hotter inside.

I was testing for my purple belt.

After about 10 rounds I was pulled off the mat.

I tried to walk back on.

My instructor told me to sit down.

It had something to do with me not making sense when I tried to speak.

The scariest part was yet to come…

A few weeks later, I walked past my instructor.

He asked someone if they wanted to lead a weekly beginner’s class.

I looked behind me to see who he was speaking to.

Nobody was there.

What business did I have leading a BJJ class?

It didn’t matter what I thought.

It was MY TURN

Leading that class taught me an amazing lesson…

We need the COURAGE to LEAP when opportunity shows up.

We have to walk past our FEAR and JUMP towards what scares us.

To live our best life, we have to TAKE OUR TURN.

Fast forward a few months…

I’m at a SALES seminar.

The presenter challenged everyone in the room to START A BLOG.

He told us having the guts to WRITE SOMETHING and SHIP IT OUT for others to judge will make you better.

A few days later I wrote my 1st post.

I hesitated pushing that “Publish” button for the 1st time.

I was scared.

But it was time to run head first into my little FEAR.

Life is at its best when we TAKE OUR TURN.

3 Ways To Take Your Turn:

Choose Yourself

Don’t wait to be “selected”.

You don’t need anyone’s permission.

  • Write that blog.
  • Start that Youtube channel.
  • Put yourself out there for the world to judge.

Create White Space

Free up creative time each week.

Ryan Holliday wrote, “Cut out all the needless things that make you busy.”

“Busy” is a great place to hide from doing work that scares you.

CREATE something.  Share it with the world.

What project has been on your mind but scares you?

That’s the project you should be working on.

Get Uncomfortable

Putting yourself out there is scary.

People will judge you.  Some will laugh.

Good!

Seth Godin wrote, “Dance with your fear.  Seek out what triggers the resistance and makes you uncomfortable.”

Get comfortable being UNCOMFORTABLE.

Amazing things happen outside our comfort zone.

“The Resistance” tells me all the reasons I should not write this blog.

Every week I have to quiet those voices.

What fear will you overcome this week?

What opportunities will you SEIZE?

I’ll start by hitting this PUBLISH button.

#ItsYourTurn

-Joe Ciccarone

www.SalesVibe.net