Just Quit It

“Ask yourself at every moment, “Is this necessary?” — Marcus Aurelius, Meditations

Welcome to The Vibe!

The blog that shows up on snow days.

Each week we discuss ONE IDEA to help you live a better life.

This week’s topic is QUITTING.

And how QUITTING can put you on the path to WINNING.

The Vibe: Just Quit It

In 1997, Steve Jobs took the reins at Apple for his second stint as CEO.

Apple was in bad shape. 

The company lost over $1 billion that year. 

On the verge of bankruptcy, many thought Apple was finished. 

Steve Jobs had a huge challenge in front of him. 

What was Jobs’ first move?       

He became one of the greatest QUITTERS in the history of business.   

Jobs cancelled 70% of Apple’s product line overnight.

Apple went from 17 products to only 4.  

Jobs FOCUSED Apple only on the few things it did best.

He QUIT everything else.

The result?

Apple went from a $1 billion loss to a $300 million profit in one year. 

Apple would go on to become the world’s most valued company.

And change life forever with the iPhone.

This Steve Jobs’ story destroys one of the greatest myths ever told…

“Winners Never Quit.” 

This quote looks great on Pinterest.

It’s found in grade school classrooms and gyms everywhere.

Just one little problem…

It’s total BS. 

In his book “The Dip”, Seth Godin writes, “Winners quit all the time. They just quit the right stuff at the right time.”

Sometimes our best move is to move on.

We need SELF-AWARENESS to realize what’s no longer working so we can move on to what will.

We all have HABITS and PROJECTS that no longer serve us.

They hold us back from being the best version of us.    

Maybe you check your phone every 2 minutes, all day long, even when you’re around family and friends.

Perhaps COVID got you spending way too much time on Netflix at night and it’s crushing your quality sleep.   

Or maybe that BIG project your business took on last year no longer makes sense.

We all have something we need to QUIT.

This is true if you are a legendary CEO, an Academy Award winning actor or a working parent just trying to get it right.

Reflect for a moment.  

How are you getting in your own way?  

What are you doing that no longer serves you?

Find the courage to JUST QUIT IT. 

In an interview before his death, Steve Jobs was asked what was his greatest accomplishment at Apple?

Job’s replied, “I’m as proud of what we don’t do as I am of what we do.”

It’s a new year.

Time for a fresh start.

We’re moving forward.

And only bringing the good stuff.

#JustQuitIt

Joe Ciccarone

www.SalesVibe.Blog

The 2020 Book List

“Here’s to those who inspire us and don’t even know it.” – Anonymous

2020 was the kind of year that sent you to the wine store or the book store.  

Sometimes both on the same day.  

It was a year of milestones.

It was a year we had to think differently. 

Our homes became our offices.

Outside became the new gym.  

We all had to ROLL WITH THE PUNCHES.  

One of the silver linings of the pandemic was the opportunity to read and listen to some incredible books.

Each year I share the very best of what I came across.  

You can check out the best of lists I shared in 2019, 2018, 2017, & 2016.

BOOKS

These books made me think.

They changed my mind.  

Some got under my skin.

But that’s what great books do.

They help you see the world in a different way.

Can’t Hurt Me (By David Goggins): One of the most powerful stories of self-transformation you will ever read.  Goggins turns a childhood filled with racism, depression, poverty and abuse into a future with the US Special Forces. Goggins is the only person in history to complete the training of the Navy SEALs, Army Rangers, and Air Force Tactical Air Controllers.  Get the audio book.  It’s one part book, one part podcast where Goggins riffs the backstory of each chapter and drops more “F” bombs than the bar scene in Goodfellas.  

Eleven Rings (By Phil Jackson):  This book is a master class on leadership.  Phil Jackson has won more championships than any coach in the history of pro sports.  He is the winningest coach in NBA history.  Known as the “Zen Master”, Jackson reveals his unconventional leadership style that brought out the best in superstars (Jordan, Kobe), unpredictable personalities (Dennis Rodman) and the average role player.  Favorite Quote:  “Things never get solved, they just come together and then fall apart again, then the process starts over.” 

Shoe Dog (By Phil Knight):  If it is possible to earn an MBA from studying a single book, this would be it.  Phill Knight borrowed $50 from his dad in 1963 and turned it into the $30 billion monster called NIKE.  The stories Knight tells are amazing.  The struggles and obstacles Knight had to fight through were incredible. One of the best memoirs I ever read. 

Greenlights (By Matthew McConaughey):  This book caught me by surprise.  I had low expectations and was blown away.  McConaughey tells the funny and candid stories that led him from a blue-collar family in Texas to one of the most famous people in Hollywood.  The stories resonate with you long after you put the book down.  The audio book is killer.  Narrated by McConaughey, it gives you the feeling of being bellied up to a bar with the actor as he tells stories while you share a bottle of whiskey.

Lives of the Stoics (By Ryan Holiday):  Holiday examines the lives of the most influential philosophers of the ancient world. The book is made up of 26 mini biographies that synthesizes a modern day lesson of each philosopher’s life.  No one is better at making ancient wisdom relevant to the modern world than Holiday.  

The Practice (By Seth Godin):  This little book will challenge you to show up each day to do your best work and share it with the world.  Godin, who has the most read business blog in the world, has a way of getting under your skin and inspiring you at the same time.  

PODCAST

Tim Ferris Show: Brene Brown (#409 – Feb 04, 2020) Striving versus Acceptance, Saving Marriages, and More.  Every time Ferris talks to Brene Brown I learn something about relationships, how to better interact with people, and myself.  An amazing 90 minutes on how to make relationships work while being your authentic self.  

Thank you for reading my blog.

Wish you a remarkable 2021!  

#InspireSomeone

Until next week,

Joe Ciccarone

www.SalesVibe.Blog

Find Your Beach

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“Life takes you down many paths, but my favorite one leads to the beach.” – Anonymous

Welcome to The Vibe!

The blog that tries to make this quarantine more bearable in 500 words or less.

Each week we discuss ONE IDEA that will help you live a better life.

This week’s topic is how to FIND YOUR BEACH in the middle of a plague.

Good vibes only…

The Vibe:  Find Your Beach  

It’s starting to feel like we’re stuck in the middle of an endless snow day.

But we can’t play with our friends because the snow is contagious.

Spring Break felt more like 1918 than 2020.

We were putting on face masks instead of SPF.

The last few weeks have been like no other.

Stuck at home with no clear end in sight.

We could all use a long walk on a sunny beach.

Unfortunately BEACHES and PANDEMICS don’t play well together.  

With no beach time in sight for the foreseeable future, we are forced to get creative.

It’s like we’re in a real life Corona beer commercial – just trying to FIND OUR BEACH.

Maybe we could use a few extra moments to ourselves each day.

Or perhaps we’re looking for a better way to spend the crazy amount of family time we have now.

Here are 3.5 ways to FIND YOUR BEACH:

1) Get Combative

If you had to pick an activity the CDC would ban during an outbreak, it’s hard to beat Brazilian Jiu Jitsu.

Plagues mean no Jiu jitsu class.

You don’t realize how much you miss getting choked semi-conscious by your friends until you can’t do it anymore.

But as one door closes, another opens.

After years of talking about it, my son and I started training BJJ on the mats in our basement.

Family bonding (and rear naked chokes) at its best.

We have only one rule.

He is NOT allowed to submit me for at least the first year.

2) Go Back To The Future  

This lockdown has given us the chance to introduce our kids to the shows we loved back in the day.

One of them is “Band of Brothers”.

My all time favorite mini-series.

Based on Stephen E. Ambrose’s incredible book, it follows the members of Easy Company 506th Regiment, 101st Airborne Division from basic training, D-Day, and through some of the fiercest battles of WWII in Europe.

My wife and I watched this series during the Fall of 2001 in our apartment in Philly.

The series helped get our minds off of the chaos following 9/11.

Nineteen years later we are watching it again with our kids trying to get our minds off a plague.

History may not repeat itself, but it rhymes.

3) Be Like Churchill

During the Nazi Blitzkrieg, Winston Churchill started off his day reading to calm his mind.

Churchill said, “It has been a comfort to me in these anxious days to put a thousand years between my thoughts and the twentieth century.”

Reading is to the mind what exercise is to the body.

Reading just 20 minutes from an amazing book can bring a flash of insight that will help us be WISER and CALMER.

Looking for a great book?

Ryan Holiday puts out a killer monthly book list.

3.5) Up Before The Enemy 

Jocko WIllink says we have to be “Up Before the Enemy.” 

The “enemy” in this case is the rest of our house.

There is nothing like the early morning.

Getting up early creates space between you and the day ahead.

The time is all yours.

You are at your most creative.

At first, getting up early sucks, then once you create the HABIT you’ll never go back.

Own the morning, own the day.

These last few weeks were rough.

Our families, especially our kids, need the best version of us to show up each day.

So spend some time on your favorite beach today.

Even if it’s only in your mind.

Surfs up…

#FindYourBeach

Joe Ciccarone

http://www.SalesVibe.Net