A Beautiful Mind

“Gratitude is the sign of noble souls.” – Aesop

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What’s the SECRET TO LIFE?

The best explanation I ever heard is from Tony Robbins.

In his UNSHAKEABLE podcast, Robbins said there are 2 rules people need to follow to live an extraordinary life.

RULE #2

“Surround yourself with quality individuals.  You become who you hang out with.”

Who do you spend the most time with?

Who’s In Your 5?

These people influence:

  • What you DO.
  • What you EAT.
  • How you MOVE.
  • What you READ.
  • Where you GO.

Think about it.

Is this the life you want to lead?

If not, it may be time to MAKE SOME CHANGES. 

Nothing will elevate our lives faster than being surrounded by great people.

RULE #1

“Develop the ability to live in a state of gratitude regardless of your circumstances.” 

It’s easy to BE HAPPY when things are going our way.

It takes a strong MINDSET to do so when life gets difficult.

Robbins said, “We have to remember that life happens for us, not to us.” 

Each OBSTACLE is there to make us better.

Ryan Holiday wrote, “Obstacles show us who we really are.”

There are seeds of opportunity in every setback.

Gifts are hidden inside each problem.

Our job is to find it.

There is nothing more liberating than…

#ABeutifulMind

-Joe Ciccarone

http://www.SalesVibe.Net

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Who’s In Your 5?

“You are the average of the 5 people you spend the most time with.” – Jim Rohn

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One of the great things about living in Philly is how close you are to the beach.

You can go from the Liberty Bell to the ocean faster than you can watch Rocky 3 for the 10th time.

“My Prediction?…Pain.”

During our last trip, I went in the ocean with my kids.

After a few minutes I turned around.

We were 25 yards from where we walked in.

An undercurrent pushed us down the coast without us even realizing.

This concept plays out in our everyday life.

There is a POWERFUL force that either pushes us forward or pulls us back.

It’s the people in our lives.

Who we spend time with INFLUENCES who we become.

There is a great quote from Goethe that says, “Tell me who you spend time with and I will tell you who you are.”

Each person we allow into our life influences us in some way.

We start to:

  • EAT what they eat.
  • DRINK what they drink.
  • READ what they read.
  • SPEAK like they speak.
  • THINK like they think.

Eventually, we start to do what they do.

To have a remarkable life, you have to surround yourself with REMARKABLE people.

Ryan Holiday wrote, “The people we surround ourselves with set the baseline for what we think is possible.”

We have to keep the right people in (and out) of our lives.

This is not always easy.

But it’s necessary.

Jim Rohn taught that we have to EVALUATE and SHIFT our associations into 3 categories:

  • Expand
  • Limit
  • Walk Away

Expand, Limit, or Walk Away

EXPAND

There are certain people that make us BETTER.   

They CHALLENGE us and bring out our best.

They PUSH us forward.

Our job is to find ways to EXPAND the time we spend with them.

Where do the people you admire hang out?

Join those organizations.

Find ways to spend more time in those communities.

LIMIT

Some people drag us down.

We need to LIMIT our interactions with them.

Maybe we can spend 5 minutes together, but definitely not 5 hours.

This idea can be tough.

This person may be a coworker or even in our extended family.

Regardless, we need to LIMIT our time with NEGATIVE influences.

WALK AWAY

There may be times when we need to WALK AWAY from people all together.

Can you think of a person that kills your ENTHUSIASM each time you see them?

You may have to cut them out of your life.

We can’t allow another person’s NEGATIVE ENERGY have a profound affect on our life.

No one knows what challenges lie ahead.

Being surrounded by positive influences is a great place to start.

#Who’sInYour5?

-Joe Ciccarone

http://www.SalesVibe.net

 

The Secret Ingredient

“You never really understand a person until you consider things from their point of view – until you climb into their skin and walk around in it.” – Harper Lee, To Kill a Mockingbird

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My grand mom was a KILLER cook.

Her chicken cutlets were incredible.

The cutlets were so good, they caused arguments before Sunday dinners.

A constant stream of cousins would walk by and grab the cutlets as they came off the frying pan.

Everyone would downplay how many they swiped.

There would be none left to put on the table.

This cutlet heist played out over decades.

The early bird gets the cutlet…

One day I asked my my grand mom to teach me how to make them.

My version was average at best.

The cutlets all made it to the table.

Something was missing.

Years later I learned I forgot her “secret ingredient” that tied everything together.

The art of COOKING & SALES share the same principles.

Leaving out 1 ingredient can separate AVERAGE from REMARKABLE.

In SALES, that secret ingredient is EMPATHY.

Empathy is defined as the ability to step into someone else’s shoes & experience emotions from their perspective.

In his new book, Sales EQ, Jeb Blount writes, “Empathy is the most important of all the Sales Emotional Intelligence traits.”

The BIGGEST communication problem in SALES is we tend to listen to reply, not understand.

This habit can crush opportunities and destroy relationships.

Your EMPATHY must precede your advice.

If your customer doesn’t feel you UNDERSTAND them, you have zero chance of INFLUENCING them.

People like to think they’re special.  This mindset carries over to their perceived problems.

It doesn’t matter how simple the customer’s problem is to fix.

It doesn’t matter how amazing your solution is.

Your solutions (and sales) will go unheard if your customers don’t feel you understand them.

3 Ways To Bring More Empathy to Your Sales Game:

Never Interrupt or Correct

  • Give your customer your full attention.
  • Listen.  Then listen some more.
  • Let them say everything they need to say.

ReState Their Position Back to Them

  • After they finish speaking, say, “If I hear you correctly, you feel that…”
  • Then list each of their points back to them 1 by 1.
  • This will make your customer feel heard.
  • This will make them receptive to what you have to say.

Show How Your Can Help

  • Only after you do the above, offer your ideas.
  • Be Concise.
  • Be Relevant.

Empathy is a key ingredient for success in SALES and LIFE.

Empathy will increase your influence.

Empathy will help you close the sales that feed your family.

Will that food make it to the table?

Depends who’s cooking…

#LeadWithEmpathy

-Joe Ciccarone

http://www.SalesVibe.net

Super Power

“Know thyself.”  -Socrates

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If you could have one SUPERPOWER, what would it be?

Growing up I wished I could read people’s minds.

Facebook cured me of that.

Now my superpower would be SELF AWARENESS.

Self awareness is magic.

Self awareness is:

  • Knowing your strengths.
  • Realizing your weaknesses.
  • Understanding how your actions affect others.

Self Awareness is more important than intelligence.

Early in my career, I struggled big time with self awareness.

I wanted to be a tax accountant.

I got a degree in accounting and a position in a CPA firm.

How do you say “bad idea” in Italian?

Family members, who never offered me advice ever, pulled me aside during parties and told me I was making a mistake.

They said accounting and me were not a good combination.

Did their opinions have something to do with my inability to sit still, not being great with math, and my habit of talking to anyone who entered the room?

It’s amazing what others see, but we can’t.

My lack of self awareness caused a number of job changes.

I moved through 3 different industries to find my career path.

Fun times…

Tony Robbins said, “Self awareness is one of the rarest of human commodities.  Very few people are aware of their own patterns.”

So true.

Self awareness dramatically improves your chances of succeeding in SALES.

How?

Selling is about INFLUENCE.

Influence starts with self awareness.

3 Ways to Increase Self Awareness:

1.  Video Yourself 

There’s a reason video is used by every professional sports team on the planet.  The tape does not lie.  Watching yourself give a sales presentation can make you uncomfortable, but gives amazing perspective.  It shows things you would never realize.  Once you see your errors, they are much easier to correct.

2. Imagine You are Being Recorded

This idea came from Jocko Willink.  Willink said just the thought of being recorded will affect your actions.  Imagine your actions, expressions, and words are being taped. Then imagine that video played back to your family & friends. Ouch…

3.  Seek Out Feedback

Find someone you respect.  Ask them to critique your game.  How do they think you’re doing?  What should you start doing?  What do you need to stop?  This one takes courage. Double that if you ask one of your customers.

Gary Vee said, “If you don’t have self awareness, then no matter how smart you are, you aren’t going to get very far.”

#KnowThySelf

-Joe Ciccarone

http://www.SalesVibe.net

 

 

Play Your “A” Game

“Intelligence is not enough.  You must create relationships.”Tony Robbins

Proximity is power.

Our success is predicated upon our ability to access our customers.

Access enables influence.

Influence determines relevance.

There are times we need influence in places we have no access:

  • A physician won’t meet with us.
  • A pharmacy director won’t stock our new product.
  • A key administrator won’t buy into our recommendations.

Good times…

What to do?

Get creative!

This is where elite salespeople play their “A” game –

Call in your ADVOCATE.

Think of an advocate as a relationship on steroids.

An advocate is a person inside your customer’s organization that:

  • Believes in you.
  • Believes in your idea.
  • Is passionate about making things better.
  • Is willing to go to bat on your behalf to other members of their team.

Advocates bring your influence to places you are unable to access.

Advocates can facilitate change inside your customer that you can’t accomplish alone.

An advocate could be:

  • An injector.
  • Department administrator.
  • A respected RN.

How can advocates help you?

Glad you asked…

4 Ways Advocates Can 10x Your Influence:

  1. Introduce you to hard to access customers:  
    • “Dr Bill, would you mind walking me down the hall and introducing me to Dr Alison?  I have never met her.  She hasn’t responded to any of my emails.”
  2. Make New Products Available:
    • “Dr Kelly – I need your help.  Would you mind stopping down the hospital pharmacy and asking the pharmacy director to stock the 200 unit vial?  I met with her.  I don’t think I convinced her.”
  3. Get Best Practices Implemented:
    • “Cate, would be able to discuss the flow assessment recommendations with your chairmen?  Dr Andy told me nothing can move forward until they buy in.” 
  4. Create New Customers:  
    • “Dr Mike – Could you connect me with your new resident chiefs over email?  I will work with them on setting up that chronic migraine training we discussed.” 

Our best ideas will not always be embraced.

We will hit obstacles.

We will run into roadblocks.

Average salespeople will respond in average ways.

Don’t be average.

Play your “A” Game…

-Joe Ciccarone

www.SalesVibe.net