Cross The Gap

“If you want something you’ve never had, you’ll have to do something you’ve never done.” – JD Houston

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Sales & Jiu Jitsu have alot in common.

Both are humbling.

Each take decades to master.

Both have consequences when you underperform:

  • Make a mistake in SALES, you lose a customer.
  • Make a mistake in JIU JITSU, you lose consciousness.

The best practitioners in both fields feel a constant TENSION.

It’s a tension created by the GAP between where their SKILLS currently are and who they want to become.

Crossing this GAP takes time and a ton of work.

Early in my SALES career my skills were pretty awful.

My phone skills were so poor that prospects would actually offer me free coaching advice before they hung up.

Me: “Mr Prospect – Blah…Blah…Blah…”

Prospect:  “Hey buddy – You need to relax & slow down, or no one is going to buy anything from you.  Click.”

At least he did not leave me hanging.

There comes a time when we have to decide if we are going to remain just another face in the crowd or make an IMPACT.

We have to decide if we are going to CROSS THE GAP.

HOW TO CROSS THE GAP:

OPEN YOUR MIND

The best in any field are constantly EVOLVING.

They keep experimenting.

They actively search out NEW IDEAS. 

Ray Dalio wrote, “We have to be radically open minded to see what’s missing.”

ASK FOR FEEDBACK

Don’t wait for your performance review.

Make feedback a constant force in your life.

Feedback may bruise your EGO but will open your eyes.

It will keep you in touch with REALITY.

Elon Musk said, “It’s important to have a feedback loop, where you’re constantly thinking about what you’ve done and how you could be doing it better.”

Feedback is a gift.

Embrace it.

PRIORITIZE & EXECUTE

Jocko Willink wrote, “Stop spinning. Prioritize and Execute. Pick the highest impact idea and do it.”

MAKE IT ROUTINE

Put your top priority into your schedule.

Work on it 30 minutes each day.

You will be amazed how much progress you make in a month.

JOIN THE COMMUNITY

We become our peer group.

Want to get better at Jiu Jitsu? Join an academy.

Want to get better at SALES?  Attend a sales conference.

Proximity is power.

DO THE WORK

Inspiration is for amateurs.

Professionals DO THE WORK.

  • How do you get rid of writer’s block? Start writing.
  • How do you get out of a sales slump?  Make a sale.
  • How do you get better at Jiu Jitsu?  Train.

Hard work creates luck.

DECIDE

Where are the GAPS in your life?

What part of your life is AVERAGE that you know could be REMARKABLE?

It may be time to LEAP.

#CrossTheGap

-Joe Ciccarone

http://www.SalesVibe.net

 

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Super Power

“Know thyself.”  -Socrates

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If you could have one SUPERPOWER, what would it be?

Growing up I wished I could read people’s minds.

Facebook cured me of that.

Now my superpower would be SELF AWARENESS.

Self awareness is magic.

Self awareness is:

  • Knowing your strengths.
  • Realizing your weaknesses.
  • Understanding how your actions affect others.

Self Awareness is more important than intelligence.

Early in my career, I struggled big time with self awareness.

I wanted to be a tax accountant.

I got a degree in accounting and a position in a CPA firm.

How do you say “bad idea” in Italian?

Family members, who never offered me advice ever, pulled me aside during parties and told me I was making a mistake.

They said accounting and me were not a good combination.

Did their opinions have something to do with my inability to sit still, not being great with math, and my habit of talking to anyone who entered the room?

It’s amazing what others see, but we can’t.

My lack of self awareness caused a number of job changes.

I moved through 3 different industries to find my career path.

Fun times…

Tony Robbins said, “Self awareness is one of the rarest of human commodities.  Very few people are aware of their own patterns.”

So true.

Self awareness dramatically improves your chances of succeeding in SALES.

How?

Selling is about INFLUENCE.

Influence starts with self awareness.

3 Ways to Increase Self Awareness:

1.  Video Yourself 

There’s a reason video is used by every professional sports team on the planet.  The tape does not lie.  Watching yourself give a sales presentation can make you uncomfortable, but gives amazing perspective.  It shows things you would never realize.  Once you see your errors, they are much easier to correct.

2. Imagine You are Being Recorded

This idea came from Jocko Willink.  Willink said just the thought of being recorded will affect your actions.  Imagine your actions, expressions, and words are being taped. Then imagine that video played back to your family & friends. Ouch…

3.  Seek Out Feedback

Find someone you respect.  Ask them to critique your game.  How do they think you’re doing?  What should you start doing?  What do you need to stop?  This one takes courage. Double that if you ask one of your customers.

Gary Vee said, “If you don’t have self awareness, then no matter how smart you are, you aren’t going to get very far.”

#KnowThySelf

-Joe Ciccarone

http://www.SalesVibe.net

 

 

The Gift

“Feedback is a gift.  Embrace it.” – Anonymous

The fastest route to customer access is to provide REAL value.

A HUGE problem for new salespeople is that they have no clue what value looks like.

This killer question can help.

It allows your customer to share their top of mind thinking.

It provides a path to the real value they are looking for you to provide.

“On a scale of 1 to 10, how would you rate…”

  • the outcome of your last chronic migraine patient?”
  • your confidence in your reimbursement process?”
  • the quality of the toxin training your residents receive?”

Any response less than a “10” gets a series of follow up questions:

  • What’s missing?
  • How would you change it?
  • What do you think the next step should be?

The difference between the customer’s answer and “10” is the VALUE that customer is looking for someone to provide.

The person who does gets the access.

If you are really brave, you can use a version of this question to see what your long time customers think of the value you are providing:

  • “Dr Smith, I have been calling on you for over 5 years.  I am always looking to get better and be a better resource for you.  On a scale of 1 to 10, how would you rate the value I bring to your office?”

Yikes…

This question takes guts.

This question helps you figure out where you need to be.

The answers will not always be pleasant.

It took me years to learn how NOT to get defensive when someone gave me feedback I did not want to hear.

Just remember, feedback is a gift.

Feedback shows you a better way forward.

Average sales people get defensive.

Good sales people embrace it.

Exceptional sales people seek out feedback to become more.

#BeTheException

-Joe Ciccarone

http://www.SalesVibe.net

 

 

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