The 2020 Book List

“Here’s to those who inspire us and don’t even know it.” – Anonymous

2020 was the kind of year that sent you to the wine store or the book store.  

Sometimes both on the same day.  

It was a year of milestones.

It was a year we had to think differently. 

Our homes became our offices.

Outside became the new gym.  

We all had to ROLL WITH THE PUNCHES.  

One of the silver linings of the pandemic was the opportunity to read and listen to some incredible books.

Each year I share the very best of what I came across.  

You can check out the best of lists I shared in 2019, 2018, 2017, & 2016.

BOOKS

These books made me think.

They changed my mind.  

Some got under my skin.

But that’s what great books do.

They help you see the world in a different way.

Can’t Hurt Me (By David Goggins): One of the most powerful stories of self-transformation you will ever read.  Goggins turns a childhood filled with racism, depression, poverty and abuse into a future with the US Special Forces. Goggins is the only person in history to complete the training of the Navy SEALs, Army Rangers, and Air Force Tactical Air Controllers.  Get the audio book.  It’s one part book, one part podcast where Goggins riffs the backstory of each chapter and drops more “F” bombs than the bar scene in Goodfellas.  

Eleven Rings (By Phil Jackson):  This book is a master class on leadership.  Phil Jackson has won more championships than any coach in the history of pro sports.  He is the winningest coach in NBA history.  Known as the “Zen Master”, Jackson reveals his unconventional leadership style that brought out the best in superstars (Jordan, Kobe), unpredictable personalities (Dennis Rodman) and the average role player.  Favorite Quote:  “Things never get solved, they just come together and then fall apart again, then the process starts over.” 

Shoe Dog (By Phil Knight):  If it is possible to earn an MBA from studying a single book, this would be it.  Phill Knight borrowed $50 from his dad in 1963 and turned it into the $30 billion monster called NIKE.  The stories Knight tells are amazing.  The struggles and obstacles Knight had to fight through were incredible. One of the best memoirs I ever read. 

Greenlights (By Matthew McConaughey):  This book caught me by surprise.  I had low expectations and was blown away.  McConaughey tells the funny and candid stories that led him from a blue-collar family in Texas to one of the most famous people in Hollywood.  The stories resonate with you long after you put the book down.  The audio book is killer.  Narrated by McConaughey, it gives you the feeling of being bellied up to a bar with the actor as he tells stories while you share a bottle of whiskey.

Lives of the Stoics (By Ryan Holiday):  Holiday examines the lives of the most influential philosophers of the ancient world. The book is made up of 26 mini biographies that synthesizes a modern day lesson of each philosopher’s life.  No one is better at making ancient wisdom relevant to the modern world than Holiday.  

The Practice (By Seth Godin):  This little book will challenge you to show up each day to do your best work and share it with the world.  Godin, who has the most read business blog in the world, has a way of getting under your skin and inspiring you at the same time.  

PODCAST

Tim Ferris Show: Brene Brown (#409 – Feb 04, 2020) Striving versus Acceptance, Saving Marriages, and More.  Every time Ferris talks to Brene Brown I learn something about relationships, how to better interact with people, and myself.  An amazing 90 minutes on how to make relationships work while being your authentic self.  

Thank you for reading my blog.

Wish you a remarkable 2021!  

#InspireSomeone

Until next week,

Joe Ciccarone

www.SalesVibe.Blog

Greenlights

“Eliminate who we are not first, then we will find ourselves where we need to be.” – Matthew McConaughey, Greenlights

Welcome to The Vibe!

The blog that shovels the driveway after hitting the “publish” button.  

Each week we share ONE IDEA that helps you live a better life.

This week’s topic is FOCUS.

And why doing less gives us the GREENLIGHT to become more. 

The Vibe:  Greenlights

Do fewer things better.

Walk away from the unessential.  

Go all in on what matters most. 

Doing this will lead you to what Academy Award winner and now best-selling author Matthew McConaughey calls a GREENLIGHT.

In his memoir, GREENLIGHTS, McConaughey tells funny and candid stories that led him from a blue-collar family in Texas to one of the most famous people in Hollywood.  

Greenlights is a book that resonates with you after you put it down.  

The audio book is killer.  

McConaughey does the narration himself.  

Think south Texas meets Dennis Hopper.  

The audio book gives you the feeling that you are drinking beers with McConaughey at a bar in Austin as he tells stories.  

No surprise, McConaughey is a phenomenal storyteller.   

And his stories are surprisingly relatable.    

McConaughey says the biggest trap he falls into is OVERCOMMITTING.  

He takes on too many projects.

He puts too much on his schedule.  

This lack of FOCUS leads him to “Make B’s, not A’s”.  

McConaughey says that at one point he was running 5 different companies.  

Then one day his phone rang.

It was his own production company.

He unexpectantly found himself not wanting to pick up the phone and talk to his own employees.  

McConaughey had no idea why.

The people calling were his people.

They were calling about projects being run by his own company. 

Faster than you can say, “Alright, Alright, Alright.”  McConaughey had a revelation.  

He realized he lost FOCUS.

He was OVERCOMMITTED.

This caused him to produce average work. 

McConaughey says he was tired of making B’s in five things.  I wanna make A’s in three things.”  

McConaughey made a decision to FOCUS only on his top THREE PRIORITIES:  Making movies, his foundation, & his family.  

He gave himself the GREENLIGHT to walk away from everything else.  

On the spot, he picked up the phone, called his attorney and shut down his production company and music label. 

FOCUSING on less, helped him become more.

We may not be making movies.  

But each of us are writing the next chapter of our life.

That story is written by what we give our FOCUS and ENERGY to each day.

We are at the end of an ass kicking year.

Some of us will try to make RESOLUTIONS in an attempt to make our next chapter better.  

Stop.

REDLIGHT!

No need to add anything to your already full schedule.

The magic is in the SUBTRACTION.   

Pick ONE THING that no longer fits the story you are trying to write.  

Just let it go.

No need to be DAZED and CONFUSED.

FOCUS on the few things that mater most.

McConaughey writes, “Get rid of the excess in our life that keeps us from being more of ourselves.” 

This takes SELF-AWARENESS.

This takes COURAGE.

But it’s so worth it.  

Do it for your BUSINESS.

Do it for your FAMILY.

Do it for YOU.

Less B’s.

More A’s.

Giddy up…

#Greenlight

Until next week,

Joe Ciccarone

www.SalesVibe.Blog

50 Lessons on the Path to 50

50 Lessons on the Path to 50

“If a man looks at the world at fifty the same way he looked at it when he was twenty and hasn’t changed, he wasted thirty years of his life.” – Muhammad Ali

Welcome to The Vibe!

The blog that believes age is a MINDSET.

Each week we discuss an IDEA that helps you live a better life.

This week’s topic is 50 Lessons on the Path to 50.

But let’s keep this “turning 50” thing between us.

Deal?

The Vibe: 50 Lessons on the Path to 50

Here are 50 Lessons on the Path to 50.

Some of these are lessons that have stuck with me since childhood.

Others were realized only after MISTAKES and FAILURES.

These IDEAS can help you live a better life no matter what age they are put into use.

Your results may vary.

#50For50

Joe Ciccarone

www.SalesVibe.Blog

Find Your Beach

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“Life takes you down many paths, but my favorite one leads to the beach.” – Anonymous

Welcome to The Vibe!

The blog that tries to make this quarantine more bearable in 500 words or less.

Each week we discuss ONE IDEA that will help you live a better life.

This week’s topic is how to FIND YOUR BEACH in the middle of a plague.

Good vibes only…

The Vibe:  Find Your Beach  

It’s starting to feel like we’re stuck in the middle of an endless snow day.

But we can’t play with our friends because the snow is contagious.

Spring Break felt more like 1918 than 2020.

We were putting on face masks instead of SPF.

The last few weeks have been like no other.

Stuck at home with no clear end in sight.

We could all use a long walk on a sunny beach.

Unfortunately BEACHES and PANDEMICS don’t play well together.  

With no beach time in sight for the foreseeable future, we are forced to get creative.

It’s like we’re in a real life Corona beer commercial – just trying to FIND OUR BEACH.

Maybe we could use a few extra moments to ourselves each day.

Or perhaps we’re looking for a better way to spend the crazy amount of family time we have now.

Here are 3.5 ways to FIND YOUR BEACH:

1) Get Combative

If you had to pick an activity the CDC would ban during an outbreak, it’s hard to beat Brazilian Jiu Jitsu.

Plagues mean no Jiu jitsu class.

You don’t realize how much you miss getting choked semi-conscious by your friends until you can’t do it anymore.

But as one door closes, another opens.

After years of talking about it, my son and I started training BJJ on the mats in our basement.

Family bonding (and rear naked chokes) at its best.

We have only one rule.

He is NOT allowed to submit me for at least the first year.

2) Go Back To The Future  

This lockdown has given us the chance to introduce our kids to the shows we loved back in the day.

One of them is “Band of Brothers”.

My all time favorite mini-series.

Based on Stephen E. Ambrose’s incredible book, it follows the members of Easy Company 506th Regiment, 101st Airborne Division from basic training, D-Day, and through some of the fiercest battles of WWII in Europe.

My wife and I watched this series during the Fall of 2001 in our apartment in Philly.

The series helped get our minds off of the chaos following 9/11.

Nineteen years later we are watching it again with our kids trying to get our minds off a plague.

History may not repeat itself, but it rhymes.

3) Be Like Churchill

During the Nazi Blitzkrieg, Winston Churchill started off his day reading to calm his mind.

Churchill said, “It has been a comfort to me in these anxious days to put a thousand years between my thoughts and the twentieth century.”

Reading is to the mind what exercise is to the body.

Reading just 20 minutes from an amazing book can bring a flash of insight that will help us be WISER and CALMER.

Looking for a great book?

Ryan Holiday puts out a killer monthly book list.

3.5) Up Before The Enemy 

Jocko WIllink says we have to be “Up Before the Enemy.” 

The “enemy” in this case is the rest of our house.

There is nothing like the early morning.

Getting up early creates space between you and the day ahead.

The time is all yours.

You are at your most creative.

At first, getting up early sucks, then once you create the HABIT you’ll never go back.

Own the morning, own the day.

These last few weeks were rough.

Our families, especially our kids, need the best version of us to show up each day.

So spend some time on your favorite beach today.

Even if it’s only in your mind.

Surfs up…

#FindYourBeach

Joe Ciccarone

http://www.SalesVibe.Net

 

 

 

Think Like a Roman Emperor

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“The impediment to action advances action.  What stands in the way becomes the way.” – Marcus Aurelius

Welcome to The Vibe!

The only weekly blog that doesn’t binge on Netflix.

Each week we discuss ONE IDEA that will help you live a better life.

This week’s topic is how to THINK LIKE A ROMAN EMPEROR.

And how ANCIENT WISDOM can help us live a modern life.

Did someone say TOGA???

The Vibe:  Think Like a Roman Emperor  

The disease was rumored to have started in Asia.

It spread to every part of the world.

The virus wreaked havoc.

Travel was shut down.

Sporting events and parties were put on hold.

The economy tanked.

Everyday life was turned upside down.

By now you know what this is about…

The Antonine Plague of 165 AD.

A virus invaded the Roman Empire almost 2,000 years ago.

It caused one of the worst crisises in the empire’s 900 year history.

Ryan Holiday wrote, “This plague made Rome look more like a battlefield than a world power.”

Sound familiar?

The Romans looked to one person to guide them through this crisis – their Emperor -Marcus Aurelius

Marcus is considered one of the greatest emperors in Rome’s history.

To deal with all the wars, plagues and problems of running an empire, Marcus wrote notes to himself.

These notes were reminders of how to live with high CHARACTER and VIRTUE.

By luck, his personal diary still exists.

The diary, which was never meant for anyone but Marcus, is now considered one of the greatest books ever written.

It’s called MEDITATIONS.

Author Tyler Cowen calls MEDITATIONS “a quake book,” because it shakes your view of the world upside down.

US Presidents, Prime Ministers, and Generals have relied on MEDITATIONS to help them through tough times.

Could an ANCIENT DIARY help us navigate through our current CRISIS?

You bet your chariott  it can.

Here are 3.5 ways to THINK LIKE A ROMAN EMPEROR:

1) Shut off the News

Marcus wrote, “Stop allowing your mind to be a slave, to be jerked about.” 

It’s time to give ourself a break from the noise.

We all know what to do:  6 feet away, self-distance, and wash our hands until our skin almost falls off.

Anything else is speculation and gossip.

No need to fill our minds with unactionable information.

Shut it off.

Free your mind.

2) Less Is More

Marcus wrote, “Let your deeds be few.  Limit yourself to what is essential.” 

Plagues have an amazing ability to FOCUS us on what’s important.

It’s time to cut out the MENTAL and PHYSICAL clutter in our lives.

Time to simplify our homes and lifestyles.

And carry that simplicity with us when things open up again.

Simplicity is liberating.

3) Help Others

Marcus wrote, “Avoid all actions that are purposeless.  Let every action aim solely at the common good.” 

NHL great Wayne Gretzky liked to say that it was not how great we are, its how great we can make others.

Times like this are an amazing opportunity to help someone.

Maybe drop some supplies off to a neighbor or make a donation to a great cause.

3.5) Keep Calm & Roll On

Marcus wrote, “Bear in mind that all of this has happened before, and all will happen again.  The same plot from beginning to end.”

Plagues and natural disasters are nothing new.

Lucky for us we get to take on this plague with wifi, Whole Foods delivery, and on demand Yoga classes.

Life is going to test us.

It will throw OBSTACLES at us until the day we die.

Just KEEP CALM and  ROLL WITH THE PUNCHES.

Ryan Holiday said,“We might not be emperors, but the world is constantly testing us. Can you get past the things that fall in our way. Will you stand up and show us what you’re made of?”

Adversity reveals character.

Let’s show how much we have.

Stay well.

#ThinkLikeARomanEmperor

Cura ut valeas…

Joe Ciccarone

http://www.SalesVibe.Net

Listen Up

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“The most successful people I’ve known are the ones who do more listening than talking.” – Bernard Baruch

Welcome to The Vibe!

Each week we discuss one idea that will help you live a better life.

This week’s topic is the power of LISTENING and how listening is the fastest way to connect and INFLUENCE another person.

Thank you for reading The VIBE.

If you think this post is helpful, please forward to a friend.

Let’s do this…

The Vibe: Listen Up

We all lead something.

Some of us coach our kid’s sports teams.

Others run companies that hundreds of people rely on for their livelihood.

While some are the CEOs of their families.

No matter the situation, LEADERS need the ability to connect and gain INFLUENCE to be effective.

No influence, no nothing.

What’s the fastest way to influence another person?

By LISTENING to them.

Learning to Listen

A few years after I graduated college with an accounting  degree, I realized something.

I was possibly the worst accountant in the state of Pennsylvania (but that has never been verified).

That career path was just not for me.

After deveopling some SELF-AWARENESS and building up COURAGE, I changed careers.

I jumped into SALES.

Overnight I went from struggling accountant to clueless salesperson.

My livelihood now depended on my ability to sell.

Just one problem…

I had never sold anything to anyone ever.

Things were really looking up.

So I decided to read every book and article on SALES I could find.

I attended every sales training course that came through Philly with the urgency of someone who’s career was suddenly in the balance.

Because it was.

What did I learn?

To be great at SALES you need to posses a SUPERPOWER.

That superpower is LISTENING.

Sales, like LEADERSHIP, is an art.

Rock star SALES PEOPLE, like great LEADERS, all have different styles.

But they have ONE THING in common.

They are awesome listeners.

They have the ability to CONNECT with people by asking meaningful questions, then thoughtfully listen to what that person says.

Asking questions and listening shows you care.

Listening forms a bond between you and the other person.

You get bonus points for not interrupting someone speaking, even when you know what they are saying is off base.

Listening is hard work.

It takes PATIENCE and POISE.

But guess what?

It’s worth it.

And LISTENING works.

Listening may be the most powerful way to connect with another human being.

George Raveling wrote, “What people need most is not a brilliant mind that speaks but a special heart that listens.” 

There is no better time to build your INFLUENCE.  

Someone out there needs you to LISTEN.  

And they want you to LEAD.  

#ListenUp

Until next week,

Joe Ciccarone

SalesVibe.net

 

 

 

 

 

 

Leaving 2019 Inspired

“Here’s to those who inspire us and don’t even know it.” – Anonymous

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Below are the BOOKS and IDEAS that inspired me in 2019:

BOOKS

Here are my favorite books for 2019.

Each of these helped me see the world in a better way.

Stillness is the Key (by Ryan Holliday) Is it possible to be poised, calm and focused even on our most hectic days?  Ryan Holiday shows us how.  Holiday distills 2+ years of research on ancient philosophy and modern neuroscience to deliver a playbook on how to live a more meaningful life.  My favorite book of 2019. 

Digital Minimalism (by Cal Newport) The average person spends over 2 hours a day staring at their phones.  That’s over 30 days each year.  That’s crazy.  Cal Newport shows how to control our technology, so it doesn’t control us. (Favorite idea:  Remove all social media apps from your phone.) 

Wise Guy: Lessons from a Life (by Guy Kawasaki) Guy Kawasaki was Apple’s chief evangelist under Steve Jobs.  He is a legend in Silicon Valley and one of its ultimate consigliere’s . Kawasaki shares a series of personal stories on family, career, and how to live a meaningful life.  So good.  Get the audible version.

Leadership in War (by Andrew Roberts) Winston Churchill said that if someone wanted to understand politics and leadership they needed to “Study history. Study history. Study history”.  Andrew Roberts proves Churchill’s point in one of the best leadership books I have ever read.  The good (Churchill, Napoleon, & Margaret Thatcher) and the bad (Hitler & Stalin) are on full display.  (PS – Napoleon was one of the OG ballers.)

The Art of Simple Living (by Shunmyo Masuno). Page a day books were one of the new genres I really dove into in 2019.  This one was my favorite daily reader.  Masuno, a practicing Zen Monk, gives 1 idea each day on how to live a more focused, joyful life.  

Sea Stories:  My Life in Special Operations (by Admiral William McRaven) William McRaven wrote a memoir that reads like a Brad Thor novel.  McRaven was part of some of the most famous US military operations of the past decades:  capturing Saddam Hussein, rescuing Captain Richard Phillips, and the special forces mission that killed Osama bin Laden. Get the audible version that is read by McRaven.  

Outer Order, Inner Calm: Declutter and Organize to Make More Room for Happiness (by Gretchen Rubin)  Clutter is everywhere.  Rubin shows why getting rid of things we don’t use, need, or love, frees up our minds (and closest) for what we truly value.

Gridiron Genius (By Michael Lombardi) Lombardi had the unbelievable good fortune to be mentored by 3 NFL legends: Bill Walsh, Al Davis, & Bill Belichick.  That’s 12 Super Bowl rings of knowledge showing you the ropes.  This is a fascinating look into what separates good teams from great ones and champions from dynasties.  (PS – Fly Eagles Fly).

Podcast

The Tim Ferriss Show | Jim Collins — A Rare Interview.  Forbes calls Jim Collins “one of the 100 Greatest Living Business Minds”. Collins’ books have sold more than 10 million copies.  This podcast is master class on how to build and lead an organization.

YouTube Clip

Warren Buffett, Bill Gates on the Charlie Rose Show.  Maybe the most knowledge ever dropped in 90 seconds on YouTube. Buffett and Gates tell us why we have to guard our most precious resource – time.

Happy holidays.

Thank you for reading my blog.

Wish you a massive success in the new decade!

#InspireSomeone

– Joe Ciccarone

http://www.SalesVibe.Net

 

 

Choose Your List

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“What you choose to focus on becomes your reality.” – Jen Sincero  

Here’s an idea from Seth Godin:

Create two lists.

On the FIRST LIST, write down all your COMPLAINTS:

  • The people who took you for granted.
  • All the bad breaks that came your way.
  • The work you did that was not appreciated.
  • The times you were misunderstood.
  • Projects that did not work out.

Be honest.

Come clean.

No need to hold back.

Let the NEGATIVE VIBES bleed all over the page.

Now on to the SECOND LIST.

Write down all the UNFAIR ADVANTAGES you were given:

  • All the people who supported you.
  • The good breaks that came your way.
  • The friends that had your back.
  • The mentors that accelerated your learning curve.
  • All the times you got the benefit of the doubt.

Now…

Choose one list.

Put this list someplace you’ll see it maybe once a year.

Hide it with the holiday decorations.

Or maybe put it with that crock pot you never use but refuse to donate.

Now take the other list.

Tape it to your favorite mirror.

Or put it in your phone.

Place it somewhere you’ll see it multiple times a day.

Godin writes, “The daily list will determine what you notice and the story you tell yourself.”

The list you look at everyday will create your MINDSET.

It will determine the ATTITUDE you bring into the world.

Here’s the BEST PART…

What list you choose is 100% in your control.

#ChooseYourList

-Joe Ciccarone

http://www.SalesVibe.Net

 

 

 

 

Build Your Monument

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Deeds, not stones, are the monuments of the great. – John Motley

In RJ Palacio’s book “Wonder”, August ‘Auggie’ Pullman is a 5th grader trying to fit in to his new school.

There’s just one problem.

A chromosome problem.

Auggie was born missing one.

This condition caused his appearance to be unlike anyone else’s in the school.

Palacio describes Auggie as “an ordinary kid with an extraordinary face”.

“Wonder” tells the story of how this 11 year old deals with being singled out, excluded, ridiculed, ignored and noticed everywhere he goes.

All because he doesn’t look like everyone else.

Could you imagine?

The book is INSPIRING and funny.

And at times uncomfortable.

But like all good books, it teaches a LESSON.

Acts of KINDNESS stand larger than stone monuments to the people we help.

One of the fun characters in the book is Auggie’s English teacher, Mr Browne.

Each month Mr Browne inspires his students with a PRECEPT.

Here’s October’s Precept:

“YOUR DEEDS ARE YOUR MONUMENTS”

This quote, which Mr Browne told the class, “was carved on the tomb of an Egyptian Pharaoh”, describes a timeless truth:

Actions speak louder than stone.

What we DO becomes our legacy.

Our DEEDS have a BIGGER impact than anything we SAY or THINK.

Life is about taking action.

And our ACTIONS give us our best chance to impact the lives of others.

This idea reminds us of that great line from Maximus in the opening scene of the movie Gladiator, “What we do in life echos in eternity.” 

Every KIND ACT we do is another stone cast into our legacy.

Mr Browne challenged his students to write down what October’s PRECEPT meant to them.

Here’s what Auggie wrote:

“We should be remembered for the things we do.  The things we do are more important than what we say or what we look like. The things we do are like MONUMENTS.  They’re like the pyramids the Egyptians built to honor the pharaohs. Instead of of being made by stone, they’re made of memories.  YOUR DEEDS ARE YOUR MONUMENTS.”

Time to build.

#BuildYourMonument

-Joe Ciccarone

http://www.SalesVibe.Net

 

Enough

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“The greatest misfortune is not to know contentment.” – Dao De Jing

Kurt Vonnegut and Joseph Heller were attending a party at a billionaire’s estate on Shelter Island, NY.

Heller, the author of Catch 22, one of the most acclaimed novels of the the 20th century, was asked a question.

Vonnegut: “Joe, how does it feel that our host made more money yesterday than ‘Catch-22’ has earned in its entire history?”

Heller replied:  “I’ve got something he will never have.”

Vonnegut: “What on earth could that be, Joe?”

Heller:  “The knowledge that I have ENOUGH.”

Ambition is a double edged sword.

What fuels our ambition is the same thing that keeps us from enjoying what we have.

The need for ‘MORE’ can crush our HAPPINESS.

It stops us from feeling GRATITUDE for the gifts we already have.

Even after we aquire ‘MORE’, the next level always comes into sight.

Ryan Holiday wrote, “It’s delusional to think that doing more of the same will bring about a different result.  The need for more will keep you from being happy.”

HAPPINESS and GRATITUDE can’t be found externally.

They come from within.

Over 2,500 years ago Lau Tzu wrote, “When you realize that nothing is lacking, the whole world belongs to you.”

There’s no denying there are some things we need MORE of in our lives.

But they are those intangible soft skills that can’t be bought or shown on a balance sheet:

EMPATHY.

GRATITUDE.

SELF-AWARENESS.

More TIME with the people we care about most.

Nothing we BUY or SELL can ever take the place of these.

Because what’s essential is invisible to the eye.

On his death bed, Sam Walton, the founder of Walmart and Sam’s Club, was the richest person in the world.

As his family gathered around his hospital bed during his final moments, Walton looked around the room and said his last words, “I blew it.”

No need to blow it.

Stay ambitious.

Keep showing up.

Please give us your best work.  

Just make sure to measure what matters.

#Enough

-Joe Ciccarone

http://www.SalesVibe.Net