Nearsighted

“Do not dwell on the past.  Do not dream of the future.  Concentrate the mind on the present moment.” – Buddha

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It easy to fall into the FUTURE TRAP.

“Here’s our 5-year plan…”

“This is what 2021 will look like…”

Just a quick reminder…

The future will bring us a thousand unexpected variables we can’t control.

That’s fine.

We can deal with them when they get here.

In the meantime…

Want this to be an AWESOME YEAR?

Focus on the PRESENT MOMENT.

Be fully engaged with WHAT and WHO is in front of you.

Seth Godin likes to say, “It’s not about what’s next, it’s about what’s now.”

Own the moment.

The future will follow.

#Nearsighted

-Joe Ciccarone

 

 

 

 

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JAB, JAB, JAB, HOOK

“The person that gives value first has the leverage.” – Gary Vaynerchuk

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What’s the worst professional advice you ever got?

In Tim Ferriss’ new book, Tribe of Mentors, Ferriss asks a series of questions to a group of elite athletes, super achievers, & billionaires.

Here’s one question that generated some fascinating dialogue:

“What are the bad recommendations you hear in your profession or area of expertise?”

This question brought me back to my first SALES job.

During our weekly sales meetings, my manager would walk around the meeting room and say phrases like “Work the close!” and “A.B.C. – Always Be Closing.”

It was like Alec Baldwin’s character “Blake” from Glengarry Glen Ross giving you a motivational talk each week.

SALES was all about CLOSING a deal.

Get the contract signed and move on.

Helping a customer succeed and establishing a long term relationship had little to do with the process.

For my money, “Always Be Closing.” is the worst professional advice I ever got.

EVERYONE IS IN SALES 

Like it or not, EVERYONE is in SALES.

We all have something to sell:

  • Our product to a customer.
  • Your kids on brushing their teeth.
  • Convincing your husband it’s time to remodel the kitchen.

If you really want to CLOSE THE DEAL, focus less on CLOSING and more on VALUE. 

LEAD WITH VALUE

Sales is all about providing VALUE.

It’s HELPING someone get the OUTCOMES they are searching for by using your idea, product or service.

Gary Vaynerchuk, internet entrepreneur & bestselling author, has an amazing philosophy on how to get people to decide in your favor.

It’s called JAB, JAB, JAB, HOOK.

GIVE TO GET

Think of the SALES process like a boxing match.

Each JAB is you providing HELP and VALUE to your customer.

The HOOK, which comes only after a series of jabsis your ask.  It’s what you are trying to get the other person to agree to.

Your JABS setup the HOOK.

The JABS increases the chances that your HOOK hits the target.

Just like a boxer has a GAME PLAN before entering the ring, each salesperson needs a plan before entering a customer’s office.

SALES PLAN

Before you ask a customer to do anything, HELP THEM three times.

Prove your VALUE. 

It’s not about “Always Be Closing.

It’s all about: “Always Be Helping.

It’s:

  • Give Value
  • Give Value
  • Give Value
  • Ask

The JAB, JAB, JAB, HOOK method delivers knockouts:

  • It ENGAGES customers.
  • It creates TRUST.
  • Establishes long term RELATIONSHIPS.

People are way more receptive to take action on new ideas with people they like, trust, and know have their best interests at heart.

This is not just a GAME PLAN for SALES.

It’s also a great philosophy for life.

#JabJabJabHook

-Joe Ciccarone

http://www.SalesVibe.net

 

 

The Enemy Within

“We have met the enemy and it is us.” – Walt Kelly

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I was training Jiu Jitsu with a less experienced partner.

I fooled myself into believing I was better than I really was.

My “less experienced” partner caught me in an arm bar.

Instead of tapping, I tried to fight my way out.

My EGO refused to be submitted.

Big mistake.

I did tap, after I heard something pop in my elbow.

Not fun.

Lesson learned the hard way.

Our worst enemy lives inside our mind.

Our EGO.

Ego is:

  • the false story of our own greatness.
  • the unhealthy belief in our own importance.
  • thinking we are better than we really are.

Ego is arrogance and entitlement.

“The first principle” Richard Feyman wrote, “is that you must not fool yourself – and you are the easiest person to fool.”

It’s the polar opposite of CONFIDENCE.

Confidence is earned.

Ego is not.

Ego is the Enemy within each of us.

Ego has caused BIG crashes everywhere from politics, to sales deals gone bad, to personal relationships.

Nothing will hurt you faster than your own ego.

3 Ways to Keep Your EGO in Check:

Have a Student Mindset

Commit to something hard.

Train Jiu Jitsu.

Take up a musical instrument.

Do something that exposes the massive amounts of skills you do NOT currently possess.

It’s hard to have a huge ego when you are getting smashed on the mat or can’t play Jingle Bells.

Ho, Ho, Ho…

Get Natural

Walk by the ocean.

Look up at the stars.  Get lost in the mountains.

Nature has a way of keeping people grounded.

Know Your History

Look at history.

Chester Arthur, Marcus Aurelius, & Genghis Khan were 3 of the most powerful and famous people on earth.

Now they’re not.

We all do important work.

Value the work you do but stay humble.

There is a sign that hangs over the entrance to our Jiu Jitsu academy.

It’s both a welcome & a warning.

The sign reads,

“Please leave your EGO and SHOES at the door.  Enter with a Beginner’s Mind.”

This is a fantastic mindset to bring on the mat.

It’s even better to bring into your life.

#EgoIsTheEnemy

-Joe Ciccarone

www.SalesVibe.net

The Main Event

“The main thing is to keep the main thing the main thing.” – Steven Covey

priority.pngBrazilian Jiu Jitsu is a microcosm of life.

When you:

  • Don’t execute the BASICS, bad things happen.
  • Lose FOCUS, trouble follows.
  • Get DISTRACTED, you get hurt.

It doesn’t matter if you are training Jiu Jitsu or negotiating in a customer’s office, you have to PUT FIRST THINGS FIRST or pay the price.

This week our series continues on the 7 Habits of Highly Effective People.

Habit #3:  Put First Things First

Let’s roll…

There is an amazing disconnect between what we say is IMPORTANT and our actions.

At times we act like a General Manager of an awful sports team.

We trade high value assets for low value items:

  • We give our ATTENTION to Instagram when our family is right in front of us.
  • We give away our HEALTH when we pass the gym to get “caught up” on email.
  • We let people steal our TIME because we are afraid to say “No”.

Take back control by putting first things first.  

It all starts by eliminating distraction.

A few weeks ago I found myself losing focus.

My phone pinged all day.

I was reacting, not initiating.

The iphone was stealing my attention away from what was right in front of me.

This was happening more often than I would like to admit.

It was time to put first things first.

I made 3 changes:

  • Removed all social media apps from my iphone.
  • Turned off all notifications for everything.
  • Limited email to 2 times per day.

The result?

More focus.

Less stress.

A game changer.

There is more white space during my day.

But the biggest benefit has been PRESENCE.

I’m more AWARE of what’s going on in front of me.

200 years before Covey wrote the 7 Habits, Goethe said:

“Things Which Matter Most Must Never Be at the Mercy of Those That Matter Least.”

Maybe it’s time we start acting that way.

#PutFirstThingsFirst

-Joe Ciccarone

http://www.SalesVibe.net