50 Lessons on the Path to 50

50 Lessons on the Path to 50

“If a man looks at the world at fifty the same way he looked at it when he was twenty and hasn’t changed, he wasted thirty years of his life.” – Muhammad Ali

Welcome to The Vibe!

The blog that believes age is a MINDSET.

Each week we discuss an IDEA that helps you live a better life.

This week’s topic is 50 Lessons on the Path to 50.

But let’s keep this “turning 50” thing between us.

Deal?

The Vibe: 50 Lessons on the Path to 50

Here are 50 Lessons on the Path to 50.

Some of these are lessons that have stuck with me since childhood.

Others were realized only after MISTAKES and FAILURES.

These IDEAS can help you live a better life no matter what age they are put into use.

Your results may vary.

#50For50

Joe Ciccarone

www.SalesVibe.Blog

Build It

“Your brand is what people say about you when you are not in the room.” – Jeff Bezos

Empire-State-Building-9.jpg

My first year in SALES was rough.

Watching me try to secure an appointment was like watching Shaq at the foul line.

They paired me with the best sales person in our office.

He took me to lunch.

After listening to me complain how hard it was, he offered some advice:

“Be patient.  You need to BUILD YOUR BRAND.”

I wasn’t even sure I knew what a BRAND was.

BRANDING was not taught in tax accounting class.

We all need to BUILD our own BRAND.

What’s a BRAND?  

Our BRAND is:

  • The REPUTATION that arrives before we do.
  • What people EXPECT when they decide to work with us.
  • What our customers SAY about us when we’re not in the room.

Tom Peters said, “All of us need to understand the importance of branding. Our most important job is to be head marketer for the BRAND called “You”.

If we don’t BUILD IT, we’ll become just another face in the crowd.

If we work for a BIG company, we’ll fade away into another replaceable employee.

If we run our own business, we’ll be at the mercy of PRICE.

Our BRAND gives others PROOF:

  • It’s the PROJECTS we’ve done.
  • The OPPORTUNITIES we took on.
  • It’s the way we TREAT other people.

HOW TO BUILD YOUR BRAND:

LEAD WITH VALUE

Our first move should be to HELP the people we are looking to serve.

Find ways to help people accomplish their goals.

Nothing establishes TRUST faster.

BE FRIENDLY

People may not remember what you accomplished.

They will definitely remember how you made them feel.

KEEP IN TOUCH

Remembered people get opportunities.

Send the hand written note.  Remember their birthday.  Know their kid’s names.

Do the hard work it takes to make CONNECTING easy.

BE AUTHENTIC

Have the COURAGE to be yourself.

Everyone else is already taken.

BUILD YOUR ON-LINE PRESENCE

Your BRAND is not your product or your company.

It’s YOU!

Pick a social media platform.

Establish your online presence.

A good brand acts like a MAGNET.

People will proactively seek you out.

The best time to start BUILDING YOUR BRAND was about 5 years ago.

The second best time is TODAY.

If we don’t BRAND ourselves, someone will do it for us.

Your move…

#BuildIt

-Joe Ciccarone

http://www.SalesVibe.Net