Step By Step

“One walks over the highest mountain one step at a time.” – John Wanamaker

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How do you eat an elephant?

One step at a time.

Why anyone would want to eat an elephant confuses me, but you get the point.

BIG things are accomplished by breaking them down into small, actionable STEPS. 

Our goal is steady progress.

Keep moving the ball down field.

I just read Anthony Iannarino’s new book, The Lost Art of Closing.

The book is fantastic.

Iannarino shows how taking a STEP BY STEP approach to CLOSING A SALE is a highly effective way to create new business.

Our job as sales professionals is to ask for and obtain commitments.

But when people hear the word CLOSING, they can get a negative vibe.

Alec Baldwin’s character, Blake, in Glengary, Glen Ross comes to mind.

Baldwin plays a shady, money hungry deal maker.

His world is all about getting the customer’s money.

Great movie.

Amazing one liners.

But total BS.

Blake’s “A.B.C.” (Always Be Closing) Method of selling went out of style a few weeks after parachute pants did in the 1980’s.

Modern day selling is about helping your customers succeed.

CLOSING A SALE can take multiple appointments, a number of stakeholders and months to achieve.

A good sales person knows where they are in the SALES process.

They understand the next STEP they need to take.

They know that CLOSING involves more than just asking for the business.

A sales professional knows that they need to secure a series of smaller commitments from the customer before they get anywhere near a sale.

This process can be smooth.

You just have take it STEP BY STEP:

THE INTRODUCTION

Not all stakeholders will want to meet with you.

Many may not even respond to your emails and messages.

That’s a good thing.

This keeps all the AVERAGE sales people out.

The best way to deal with this is to get your advocates inside the customer to make the introduction.

This idea is killer.

Try it.

THE NEXT MEETING

Secure the next appointment before you leave the current one.

The most effective way to keep the sales process alive is to stay in front of your customer.

It’s amazing how many sales “professionals” don’t do this.

TO BE INCLUDED IN THE PROCESS

Great sales people are considered TRUSTED ADVISORS.

They secure a commitment to be included in the customer’s decision making process.

They are sitting next to the customer in the conference room when they are deciding which path to take.

THE ORDER

It sounds cliche, but it’s true.

Many sales people are afraid to ask for the order.

Sometime all you need is the COURAGE to ask.

“Would you like to move forward with an order?”

At worst you get a “No” and the real reason holding them back.

At best you get a new customer.

Ask and you shall receive.

There is a Chinese proverb that says, “Be not afraid of going slowly, be afraid only of standing still.”

This is true in SALES.

It’s true in LIFE.

Slow and steady wins the race.

Just ask that elephant.

#StepByStep

-Joe Ciccarone

http://www.SalesVibe.net

 

 

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Be Happy

“Happiness is not something ready made. It comes from your own actions.” – Dalai Lama

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What’s THE SECRET to happiness?

I had no idea.

That was until an amazing little gift changed my perspective.

Now I pay attention to what makes me happy on a DAILY BASIS.

My wife, who I’m not permitted to mention by name (but will say she is an amazing blog editor) bought me one of my favorite presents for our last anniversary.

It’s called the The Happiness Project: One Sentence Journal.

The journal is based on a great book by Gretchen Rubin. 

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It asks you to WRITE ONE SENTENCE on what made you happy that day.

  • That’s 7 happy thoughts each week.
  • 30 happy moments each month.
  • 365 happy memories each year.

You will have 1,826 moments written down that made you HAPPY at the the end of this 5 YEAR PROJECT,

To quote a line from the Lord of the Flies, “The greatest ideas are the simplest.”

I’ve brought this journal to every SALES MEETING and family vacation for 2 years.

My HAPPINESS PROJECT has traveled with me to California, New York City, and many stops in between.

The journal has visited more Jersey beach towns than Snookie.

One of my favorite things is looking back to what made me happy exactly 1 year to the day.

Studying your past is a great way to CREATE YOUR FUTURE.

So, what has this project taught me about HAPPINESS?

WRITING HAS POWER

Writing one sentence daily can keep GREAT MEMORIES alive.

It’s pretty awesome to have all your best memories captured in one place.

Like the old saying goes, “A sentence is worth a 1,000 words.”

Happiness starts with GRATITUDE.

Gratitude crushes rough days.

It’s hard to go to bed in a bad mood when you write down HAPPY MOMENTS that you were lucky enough to be part of.

PROGRESS, NOT PERFECTION

Happiness is about MAKING PROGRESS, not everything being perfect.

We have to focus on our gains, not on the things that went wrong that day.

From helping a new customer treat their 1st patient to learning a new technique on the jiu jitsu mat – HAPPINESS is all about progress.

TAKE CHARGE

We’re in charge of our own happiness.

If you don’t like something, CHANGE IT.

If you can’t change it, change THE WAY YOU THINK about it.

Don’t wait for someone else to make you happy.

That almost never happens, except in John Hughes movies.

Helen Keller wrote, “Happiness is not out there, it is in us.”

Happiness is the ultimate INSIDE JOB.  

It’s hidden in plain sight.

Our job is to notice it.

And maybe even WRITE IT DOWN.

#BeHappy

-Joe Ciccarone

http://www.SalesVibe.net

 

Who’s In Your 5?

“You are the average of the 5 people you spend the most time with.” – Jim Rohn

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One of the great things about living in Philly is how close you are to the beach.

You can go from the Liberty Bell to the ocean faster than you can watch Rocky 3 for the 10th time.

“My Prediction?…Pain.”

During our last trip, I went in the ocean with my kids.

After a few minutes I turned around.

We were 25 yards from where we walked in.

An undercurrent pushed us down the coast without us even realizing.

This concept plays out in our everyday life.

There is a POWERFUL force that either pushes us forward or pulls us back.

It’s the people in our lives.

Who we spend time with INFLUENCES who we become.

There is a great quote from Goethe that says, “Tell me who you spend time with and I will tell you who you are.”

Each person we allow into our life influences us in some way.

We start to:

  • EAT what they eat.
  • DRINK what they drink.
  • READ what they read.
  • SPEAK like they speak.
  • THINK like they think.

Eventually, we start to do what they do.

To have a remarkable life, you have to surround yourself with REMARKABLE people.

Ryan Holiday wrote, “The people we surround ourselves with set the baseline for what we think is possible.”

We have to keep the right people in (and out) of our lives.

This is not always easy.

But it’s necessary.

Jim Rohn taught that we have to EVALUATE and SHIFT our associations into 3 categories:

  • Expand
  • Limit
  • Walk Away

Expand, Limit, or Walk Away

EXPAND

There are certain people that make us BETTER.   

They CHALLENGE us and bring out our best.

They PUSH us forward.

Our job is to find ways to EXPAND the time we spend with them.

Where do the people you admire hang out?

Join those organizations.

Find ways to spend more time in those communities.

LIMIT

Some people drag us down.

We need to LIMIT our interactions with them.

Maybe we can spend 5 minutes together, but definitely not 5 hours.

This idea can be tough.

This person may be a coworker or even in our extended family.

Regardless, we need to LIMIT our time with NEGATIVE influences.

WALK AWAY

There may be times when we need to WALK AWAY from people all together.

Can you think of a person that kills your ENTHUSIASM each time you see them?

You may have to cut them out of your life.

We can’t allow another person’s NEGATIVE ENERGY have a profound affect on our life.

No one knows what challenges lie ahead.

Being surrounded by positive influences is a great place to start.

#Who’sInYour5?

-Joe Ciccarone

http://www.SalesVibe.net