“You can have everything in life you want, if you will just help other people get what they want.” – Zig Ziglar
This week we continue our series on the 7 Habits of Highly Effective People.
Habit #4: Think Win Win
This concept may be the most difficult of all the habits to implement.
Double that if you are in sales.
The first 3 habits were about us:
- Be Proactive.
- Begin With the End in Mind.
- Put First Things First.
It’s EASY to think about us.
Sometimes it’s hard to think about others.
This is especially true because the game of sales rewards individual performance.
Thinking “Win Win” means each party benefits from the end result.
Thinking “Win Win” takes CONSIDERATION and EMPATHY.
Contrary to popular belief, sales is not a zero sum game.
The opposite is true.
Elite sales people are COLLABORATIVE.
They see their work through the eyes of their customer.
Elite sales people create results where both sides win.
For you to win, the other person does not have to lose.
Each party becomes more.
Give to get.
Make other people look good.
Create an environment where everyone walks away with something to brag about.
Nix the selfie.
Take the group photo.